Why Your Business Phones Need an Upgrade

Business-Phone-SystemThe big issue for business is staying on top of its communications requirements. New technology is driving old phone systems beyond their design capabilities. The need now is for business phone systems which are scalable and customizable to manage real business operational needs.

The simple fact is that the baseline needs of business commercial systems are expanding. They need to be able to do a lot more, and manage much bigger demands. The “office in your pocket” approach to mobile systems alone is creating a reciprocal need for much better phone systems in-house. The big shift in commerce to eCommerce is adding a gigantic extra load on its own.

The point here is that more business equates to more demand for communications and increasing diversification of the need for different services. The time is long past since the days when a simple phone system of the old type can handle the multi-level range of communications a typical business experiences every day.

If you put all your different communications through a single stream system, the result is a range of obstacle courses. The new approach is to create dedicated servers (also known as private servers in the communications industry) to separate and manage the workloads. This is infinitely more efficient and far more productive than the stunningly slow and seemingly procedurally-obsessed single stream systems can ever be.

Consider this situation:

  • A call center receives 5000 calls a day for multiple clients.
  • On the receiving end of these calls are specialists, trained to manage specific tasks.
  • If these calls are managed on a single stream basis, the result is instant inefficiency. It’s an entirely inappropriate system for a big call stream.
  • The calls need to be efficiently split up into their proper streams by definition.

This is just a bigger version of the basic issues for any business phone system. Whether you’re NASA or a local grocery, you need your calls to get from A to B ASAP. It’s impossible to justify the sheer waste of time and money in a phone system which effectively creates delays and a working backlog of business which could and should have been done a lot faster.

Upgrading for Better Business

The new options for telephone systems include two fundamentally different improvements. These are significant upgrades by nature, and they can set up a business system to operate on a fully customized, business-specific configuration with almost no effort required.

  • Private Servers: These are the real fixers for any business phone issues. Dedicated servers are not simply “more efficient”. They’re real managers of communications workloads. They improve response times and service quality dramatically.
  • Contact Centres: The “contact centres” will ring more than a few bells with project managers and other businesspeople who know what managing a very diverse range of business operations involves. Contact centres are virtual phone systems, configurable to any operational requirements. They can literally create a working call center out of a box. If that sounds a bit different, you can also see the instant business applications.

Add both private servers and contact centres to your phone system, and you’ve achieved a major upgrade, scalable and appropriate for your business, both now and in future. This is good business, and these are the communications systems of the future.

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Kushal Tomar is a valued contributor for CosmoBC's TechBlog.

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